Director
Photographer
wecanfly x koshy ‘Ocean 75 Jacket’
Promo
Jake Baker-Cliff / wecanfly
Creative Direction
Photography
Retouching
wecanfly Ocean 75 Jacket
Built to be seen. The modular design transforms the jacket to create 3 different looks. A quick release magnetic sleeve easily alters the jacket, to suit changing needs and feelings of the wearer.
“Jake recently designed a jacket for a client with cerebral palsy, whose arm is paralysed at a 45-degree angle, with a quick-release, removable sleeve. "My design process starts by listening to the client's needs and outlining the garment's purpose," he explains.
"Modularity is almost a byproduct."”
Featured in Vogue Business
Photography
Retouching
wecanfly Ocean 75 Jacket
Built to be seen. The modular design transforms the jacket to create 3 different looks. A quick release magnetic sleeve easily alters the jacket, to suit changing needs and feelings of the wearer.
“Jake recently designed a jacket for a client with cerebral palsy, whose arm is paralysed at a 45-degree angle, with a quick-release, removable sleeve. "My design process starts by listening to the client's needs and outlining the garment's purpose," he explains.
"Modularity is almost a byproduct."”
Featured in Vogue Business